
UK and U.S. economic prosperity deal takes effect – Key takeaways
Four U.S. senators reported their findings of a nine-month investigation into direct-to-consumer telehealth platforms used by pharmaceutical manufacturers, highlighting risks and reinforcing the need for industry to carefully consider the regulatory requirements and emerging enforcement scrutiny of such arrangements, particularly under the federal Anti-Kickback Statue (AKS).
We discussed pharmaceutical telehealth arrangements in our Horizons 2025 life sciences and health care edition and predicted they may come under increased scrutiny.
The investigation by Senators Dick Durbin, Bernie Sanders, Elizabeth Warren, and Peter Welch focused on two major pharmaceutical manufacturers, their telehealth platforms, and the telehealth providers to which those platforms linked. It comes in the wake of the U.S. Department of Health and Human Services Office of Inspector General’s (OIG’s) 2022 special fraud alert on telehealth arrangements, which highlighted similar risks even though not directed toward manufacturers.
While acknowledging the benefits of telehealth—including helping “to address barriers to care . . . and identifying providers when there may be workforce shortages,” especially for “under-treated conditions and diseases”—the report identified characteristics of the telehealth programs that, in the senators’ view, could be problematic:
As we highlighted and as the report itself concludes, arrangements such as these can pose risks under the AKS when a federal health care program pays for resulting prescriptions. The government may view telehealth providers as referral sources for manufacturers and may consequently view payments from manufacturers to telehealth providers as potential kickbacks. The report suggests that may be true even when manufacturers implement established guardrails to mitigate AKS risks in relationships with potential referral sources, such as receiving only aggregate, de-identified patient data and avoiding incentive or bonus-based payment structures.
Identification of appropriate patients for treatment with medications leads to better health outcomes, reduces misuse of medications, and improves adherence. The report indicates that the government may nonetheless hold telehealth arrangements that advance these legitimate goals to a higher standard and that enhanced guardrails may be appropriate.
Authored by Ron Wisor, Eliza Andonova, Laura Hunter, and Mike Dohmann.