Insights and Analysis
AI-washing – when AI hype becomes a litigation risk
The consumer industry is undergoing a sea change as customer expectations and demands evolve. Our team understands the growing sophistication and power of the consumer.
We have a strong track record in advising corporate strategic and financial venture capital investors investing in the consumer sector as well as emerging consumer companies throughout the complete "venture capital lifecycle" from incorporation, to funding, and on to maturity, whether that means IPO, acquisition or otherwise.
The consumer industry has a sophisticated legal and regulatory framework from consumer protection laws, product regulation and safety to supply chain issues, data privacy issues, intellectual property challenges, and changing tariffs and customs. Our global consumer team can help venture capital funds and emerging companies to successfully navigate this dynamic sector. We are ready to help whether you are selling online, via bricks-and-mortar, or a combination of approaches. We are prepared to help with branding agreements, joint ventures, employment matters, and transformational transactions. And when you are ready to branch out into international sales, we continue to offer a one-stop solution.
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Major League Cricket on its US$44m Series A and A1 fundraising round to drive American cricket development.
Vytal, a digital reusable packaging system for take-away and delivery food, on its Series A financing round.
Limehome, a European digital hospitality operator, on a €75m strategic investment by asset manager Cheyne Strategic Value Credit.
Berlin-based FemTech scale-up Clue (BioWink GmbH) on a strategic investment by Verdane.
Tyson Foods on numerous M&A and strategic investment transactions.
Walmart on its joint venture with Ribbit Capital to create a new fintech start-up.
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